How Business Works

The simplest, most visual guide to business – ever

Get a seat in the boardroom and find out how companies can turn a good idea into the next big thing.

Why is cash flow so important? What is agile production? How does digital marketing work? Who sits on the board of directors?

Fully updated with the latest advice, and featuring eye-catching graphics and clear, jargon-free language, How Business Works explains the key concepts – from understanding business structures to meeting corporate social responsibilities – and how to succeed in the post-pandemic world.